• With our sweats and dedication for creation, we are making contributions to customersatisfaction and social progress.
• Water is the source of all things, so the lake is the foundation of all things as well. It is reflected onto our company’s goal and vision, purifying the root of our company while building it stronger.
• · The basic philosophy of Howon it to be a strong, healthy person while not deviating from the fundamental values including the love for mankind, just as the wells our ancestors always had close by.
• · The determination and belief for becoming a company that embraces the whole world, creating an environment in which every member of the Howon can unite in harmony, and building close relationships with customers, no matter where they are, and doing our best to serve their needs.
• · The spirit of Howon to be an eco-friendly company striving to make the rivers and mountains clean and green, and to be a global company expanding in all directions beyond any limits.
• They all come together to reflect and execute the strong determination of the Howon Family to be a global leader.

• Sincerity
• Honesty
• Humility

" Let’s create a healthy company! "

• Respect for Customers
• Work Sharing
• Basic Order
• Existence Confirmation

• " Let’s practice the agile management! "
• Agile: urgency, agility, flexibility
• Adapt to a given situation! Be flexible! Make changes through continuous communication!

• The foundation for changes is to express reality in the accurate and precise manner.
• Not being able to express one phenomenon in numbers?
  It means that we do not fully understand the phenomenon,
  and not understanding means we cannot manage it.
  Cannot manage means giving up on innovation!

Business Slogan

Reflect on the past, face the reality, and create the future.

Organization Chart

• CEO

• Strategy Planning Department

  Strategy Planning Team
  Information Strategy Team
  ESG Management Promotion Team
  Renewable Energy Team

• Production Headquarters

  Manufacturing Plants1 & 3
  Manufacturing Plant 2
  Labor & Safety Manager
  Technical Support Manager

• Management Support Headquarters

  Human Resources Department
  Financial Management Department
  Cost Management Department
  Purchase Management Department

• Research and Technology Headquarters

  Product Development Department
  Production Technology Department
  Advance Quality Department

• Overseas Corporation

  Howon Automotive
  Happiness Auto Factory No.1
  Happiness Auto Factory No.2
  Happiness Auto Factory No.3
  Happiness Auto Factory No.4